MaraManager

2 years

System Development ● Website Development ● Technical Support

Project Summary

MaraManager is a new, comprehensive, and integrated cloud-based case management system tailored specifically for Australian education and immigration agents. It allows users to collaborate with team members anytime, anywhere, access customer information and files, and manage cases. MaraManager, with its built-in Customer Relationship Management (CRM) and highly automated workflow, helps each agent seamlessly manage immigration and education businesses, saving time and labour costs.
In addition, MaraManager offers highly customizable systems to adapt to your business practices and can be integrated with your favourite software and platforms to improve productivity.
MaraManager also provides expert design and customization services, tailoring everything from simple checklist templates to new features. Whether you are a startup seeking an upgraded management model, looking for IT solutions, or pursuing efficient SaaS solutions, MaraManager can meet your needs.

My Contribution

1. Market Research and Analysis
Identify target markets and potential customers.
Analyze competitors and market trends.
Identify market needs and potential business opportunities.
Conduct a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats).
2. Project Ideation and Planning
Define project objectives and vision.
Define the project scope and target customer segments.
Develop a project plan and milestones.
3. Requirement Gathering and Analysis
Communicate with potential customers to gather requirements.
Analyze the feasibility and priority of requirements.
Determine functional and non-functional requirements.
4. Product Definition
Define the core value proposition of the product.
Determine the features and functionalities of the product.
Create user stories and use cases.
5. Technical Evaluation and Selection
Evaluate technology stacks and tools.
Determine the technical architecture and platform.
Choose appropriate development and deployment tools.
6. Team Formation and Resource Allocation
Assemble the project team, including project managers, developers, testers, etc.
Allocate resources and tasks.
7. Prototype Design and Development
Design the product prototype.
Develop a Minimum Viable Product (MVP).
8. User Feedback and Iteration
Test with target users and collect feedback.
Iterate and optimize the product based on feedback.
9. Detailed Design and Development
Complete detailed design documentation.
Begin comprehensive development work.
10. Quality Assurance and Testing
Conduct unit testing, integration testing, system testing, and user acceptance testing.
Fix defects and issues discovered.
11. Deployment and Implementation
Prepare the deployment environment.
Deploy the application to the production environment.
Perform data migration and system integration if necessary.
12. User Training and Documentation
Provide user manuals and online help documentation.
Organize user training and workshops.
13. Launch and Release
Officially launch the project.
Monitor the launch process to ensure a smooth transition.
14. Marketing and Sales
Develop a marketing plan.
Begin sales and marketing activities.
15. Customer Support and Services
Provide customer support and after-sales service.
Establish a customer feedback mechanism.
16. Continuous Maintenance and Updates
Regularly update and maintain the product.
Upgrade the product based on market changes and customer feedback.
17. Data Analysis and Optimization
Collect and analyze usage data.
Optimize product performance and user experience.
18. Expansion and Growth
Explore new markets and customer segments.
Develop new features and product lines.